Opportunity Cost Is the Risk No One Talks About |
I am buying again in a big way right now. |
Which is interesting...because at the exact same time, I am writing some of the most painful checks I’ve written in years. |
Pulling houses off the market. |
Refinancing deals I don’t want to refinance. |
Selling a couple at losses. |
Wiring money back to private lenders when I’d much rather deploy that same capital into better deals sitting in front of me today. |
And that tension is real. |
Because opportunity cost is not just about missing upside. Sometimes it’s about choosing integrity over acceleration. |
Reputation > Cash |
If you plan on being in this business for 2–3 years, money is king. |
If you plan on being in this business for 30 years, reputation is king. |
And reputation is more valuable than what’s currently in your bank account. |
I’ve been full time in real estate since 2010. Sixteen years in the trenches. I’ve watched a lot of very talented investors disappear. |
Not because they didn’t know how to underwrite. |
Not because they couldn’t source deals. |
Not because they weren’t “smart.” |
They disappeared because of short-term money decisions. |
Scaling too fast because the last few years were easy. |
Believing they were too good to fail because they crushed it before. |
Trying to make back a loss on the next deal. |
Borrowing from Peter to pay Paul. |
I’ve seen the house of cards fall apart more times than I can count. |
And when it does...most don’t just lose money. They lose their name. |
They stop answering calls. |
They ghost investors. |
They shut down communication. |
That’s what people remember. |
Paying For My Mistakes In Full |
I bought a few duds over the last 18 months. |
Trusted the wrong contractors. |
Got complacent at times because “I’m so good at this.” |
Underestimated market shifts. |
Believed timing was on my side when it wasn’t. |
I’m pissed at myself about some of it. |
But here’s what I refuse to do: |
I will not use new deals to fix old mistakes. |
If I borrowed private money to buy a property, and that deal didn’t perform the way I expected, then I pay it back. In full. On time. No matter how much it stings. |
Even if that means: |
Pulling a house off the market and renting it instead. Refinancing and writing a check I don’t want to write. Selling at a loss to clean the books. Deploying cash to protect a lender relationship instead of chasing a “better” opportunity.
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That capital might earn a higher return in the next deal. But protecting my reputation earns a lifetime return. |
Opportunity cost cuts both ways. |
Yes, you can miss upside by being too conservative. |
But you can also destroy decades of trust by being too aggressive. |
I know which one I’m more afraid of. |
The Investors Who Survive |
Here’s something I’ve observed over and over again. |
Some investors get their teeth kicked in. Lose money. Sometimes even lose other people’s money. |
But they communicate. |
They call their lenders before the lender calls them. |
They explain what happened. |
They show the numbers. |
They work out solutions. |
They take responsibility. |
They dig out of the hole. |
And they are still in the business today. |
Stronger. More disciplined. More respected. |
Then there are the others. |
They go silent. |
People don’t remember that you lost money. |
They remember how you acted when you did. |
That’s the real risk in this business. |
Ken Was Right |
My friend Ken McElroy told me something a while back that stuck with me: |
“No one ever learns anything when they’re making money.” |
He’s right. |
When everything is working, you don’t question your underwriting. |
You don’t tighten your buy box. |
You don’t re-evaluate your risk tolerance. |
You don’t think about opportunity cost. |
You just scale. |
And scaling without discipline is expensive. |
Right now, I’m buying again. Aggressively. |
But I’m doing it after cleaning up past decisions. |
I’m paying for my mistakes IN FULL so that I can move forward without dragging baggage behind me. |
It hurts in the short term. |
But I plan on being here for a very long time. |
Opportunity Cost Isn’t Just About Deals |
Every dollar you deploy to chase a new opportunity is a dollar you’re not using to strengthen your foundation. |
Every promise you keep compounds. |
Every shortcut you take compounds too. |
The question isn’t: |
“What’s the highest return I can get right now?” |
The better question is: |
“What decision will my future self respect?” |
That’s the filter I’m running everything through at the moment. |
For the Recovering House Flipper |
It’s tempting to outrun your mistakes with a new deal. |
Flip your way out. |
Scale your way out. |
Raise more capital and “make it back.” |
That’s addiction talking. |
Discipline sometimes looks like writing the painful check. |
And then going back to work with a cleaner balance sheet and a stronger name. |
My name is Tarl Yarber. |
And I plan on protecting it. |
(Once again, I personally write these...) |
Need funding? |
We’re actively lending on disciplined single-family deals. |
If the math works and the structure is solid, we move fast. |
Apply at Fixated Funding. |
UPCOMING EVENT |
Come hang out with me and other operators that are in the trenches trying to figure out the market and our next move. www.reisummit2026.com is coming up quick in Austin Texas. Prices go up Feb 27th, use promo code Tarl10 at check out today. |
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